AI Insights · Timothy · July 2022
Top 5 Social Apps in Oceania Q2 2022
Explore the performance of the top 5 social apps in Oceania during Q2 2022, based on data from Sensor Tower. Discover trends in downloads, revenue, and active users.
In the second quarter of 2022, the performance of the top social apps in Oceania showcased interesting trends in downloads, revenue, and active users. Here’s a detailed look at the top 5 social apps: TikTok, Bigo Live - Live Streaming App, Grindr - Gay Dating & Chat, Facebook, and Tango- Live Stream, Video Chat.
TikTok
TikTok saw a steady decline in weekly revenue from $964K in late March to around $507K by the end of June. Weekly downloads fluctuated, peaking at 85.8K in early April before stabilizing around 57K to 59K in June. Active users remained relatively stable, averaging around 7.4M throughout the quarter.
Bigo Live - Live Streaming App
Bigo Live - Live Streaming App experienced a decrease in weekly revenue from $153K in late March to approximately $96K by the end of June. Downloads remained consistent, averaging around 4.5K to 5.5K per week, with a slight increase to 5.8K in early May. Active users saw minor fluctuations, ranging between 79K and 87K.
Grindr - Gay Dating & Chat
Grindr - Gay Dating & Chat had a notable peak in revenue in mid-April, reaching $105K, before stabilizing around $100K towards the end of June. Weekly downloads varied slightly, with a low of 2.2K in early May and a high of 2.9K in mid-April. Active users showed a gradual increase from 47.5K in late March to 53.3K by the end of June.
Facebook maintained a consistent revenue stream, starting at $68.8K in late March and ending at $49.2K in late June. Downloads saw a peak in late March at 69K, with a general downward trend to 44.2K in late June. Active users remained robust, averaging around 22.7M throughout the quarter.
Tango- Live Stream, Video Chat
Tango- Live Stream, Video Chat experienced stable revenue, fluctuating between $15.2K and $20.9K. Downloads varied, starting at 677 and dropping to 293 by the end of June. Active users showed a slight decrease from 10.5K in late March to 8.9K by the end of June.
For more detailed insights, visit Sensor Tower. The data highlights how each app performed in terms of downloads, revenue, and active users, providing a comprehensive overview of the social app landscape in Oceania during Q2 2022.
